Aker BioMarine Will Discuss the Trend of Personalized Nutrition and the Importance of Omega-3 Testing at SupplySide West 2017
Visit Booth Y153 to Learn More
September 26, 2017, Oslo, Norway: The “one size fits all” approach to nutrition and dietary supplementation is dying a slow death, according to many experts, who believe there will be a significant paradigm shift in the years to come. This change will usher in a new era that favors the individual over the masses. Most important, it will help people identify exactly where they need to make up for nutrition gaps and supplement appropriately.
Self-administered testing, which has been on a slow rise for decades has become an important tool for consumers who want to take back control of their health.
“Long chain omega-3s, that is EPA and DHA, are essential for overall health because they play so many roles in the body. Because we don’t make these nutrients in sufficient amounts, we have to get them through the diet. And by not maintaining optimal amounts, everyone is vulnerable to deficiency,” says Dr. Nils Hoem, Chief Scientist at Aker BioMarine.
The Omega-3 Index test is simply a measure of the amount of EPA and DHA in the blood, more specifically red blood cell membranes. A result of 8-12% is associated with better, overall health, and a lower risk for premature death. Anything less than 8% puts consumers in the least desirable risk zones. With the Omega-3 Index test, anyone has the ability to measure their omega-3 levels, and then take the proper steps to devise a regimen that works well for them in order to raise that level.
Aker BioMarine is inviting everyone onsite at SupplySide West to test their omega-3 EPA/DHA levels and take the “30-Day Superba Boost Challenge” at booth Y153. Testing will take place on both days of the show at the Aker BioMarine booth, from 11am-4pm. Test kits and product samples will be available while supplies last.
“Personalized nutrition is the future of the nutrition industry, omega-3s included,” says Dr. Hoem. “We’ve tested the Omega-3 Index of nearly 3000 subjects in our clinical trials, and the results show a distinct advantage for krill oil over other marine source omega-3s. In fact, krill is the best way to increase your Omega-3 Index. Krill oil’s omega-3s are mostly bound to phospholipids, which has a profound effect on how EPA and DHA are delivered in the body. Several studies have demonstrated that phospholipid-bound omega-3s get into the blood quicker and more efficiently. To that end, now is the time to educate consumers about this test and its connection to krill oil, which is why we recently launched an awareness campaign under our new initiative, The Omega-3 Index Project.”
The Aker BioMarine team is also encouraging Supply Side attendees to learn more about omega-3s and future of health and wellness at an exciting panel session on personalized nutrition.
Making Personalized Nutrition a Reality
Thursday, September 28 | 9-11am
As technology continues to expand the opportunities for consumers to personalize every aspect of their lives, nutrition and health are no exception. This panel will discuss:
- The opportunities for personalized nutritional interventions, and suppliers and manufacturers of ingredients and finished products can bring the right options to market
- What the future hold for a truly integrated medical approach that makes use of every option—from lifestyle interventions and medical therapies to nutritional support and mind-body healing
- The impact new technologies will have on consumers’ expectations of nutritional products and their health effects
In addition to omega-3 education, Aker BioMarine is happy to be a part of other industry programs that make big impacts across the globe. This year Aker BioMarine has become a Silver Sponsor in Vitamin Angels’ “Drive to Thrive” event the night before SupplySide West (September 26th @ 5:30-7:30pm). Join Aker BioMarine and other industry partners in supporting this amazing organization. Vitamin Angels has delivered vitamins to 52 million children and mothers globally, in 66 countries where deficiencies exist, with 1,140 field partners to reach communities most in need.
For more information please contact:
Katrin Berntsen
Director Communication
katrin.berntsen@akerbiomarine.com
About Aker BioMarine
Aker BioMarine is a biotech innovator and Antarctic krill -harvesting company, dedicated to improving human and planetary health. The company develops krill-based ingredients for nutraceutical, aquaculture, and animal feed applications. The company’s fully transparent value chain stretches from sustainable krill harvesting in pristine Antarctic waters through its Montevideo logistics hub, Houston production plant, and all the way to customers around the world. Aker BioMarine is fully owned by Aker ASA, an industrial pioneer since its establishment in 1841.